Journal of Applied Business, Economics and Strategic Management ISSN: 3139-1664 (Online)

Author:-Prof (Dr) Nemailal Tarafder 

 

Abstract:-Method study is more of a systematic approach to job than a set of techniques for improvement of processes and procedures. The philosophy of method study is that there is always a better way of doing a job and the tools of method study are designed to systematically arrive at this better way of doing a job. It is a means of developing and applying easier, more effective methods and reducing costs. Method study is defined as the study of work for a job to achieve process improvement, improve layout, improve design, better working environment and reducing fatigue. Foe higher productivity in textile and apparel industry method study is very important. By periodical checking the new method and its effects management can ensure that overall efficiency is improving rather than deteriorating. By using motion study and the principles of motion economy the task is redesigned to more effective and less time consuming. The aim of time study is to establish a time for a qualified worker to perform specified work under stated conditions and at a defined rate of working.

 

Authors:-Dr. Kavitha K.R, Sabari SN Ganesh

Abstract:-

In economics, a durable good or a hard good or consumer durable is a good that does not quickly wear out, or more specifically, one that yields utility over time rather than being completely consumed in one use. Items like bricks could be considered perfectly durable goods because they should theoretically never wear out. Highly durable goods such as refrigerators or cars usually continue to be useful for three or more years of use, so durable goods are typically characterized by long periods between successive purchases.
Examples of consumer durable goods include automobiles, books, household goods (home appliances, consumer electronics, furniture, tools, etc.)

Authors:-K. Mathan Kumar, A. Kowshik raja

Abstract:-The GST could be a price accessorial Tax (VAT) planned to be a comprehensive revenue enhancement levy on manufacture, sale and consumption of products yet as services at the national level. It’ll replace all indirect taxes levied on product and services by the Indian Central and authority’s .Indian business enterprise and cordial reception trade has justly been thought-about joined of the key drivers of the economy, given the increase of associate with ambition increasing bourgeoisie and increased income of this population bracket. Currently, it accounts for seven.5 p.c of the country’s GDP, with a secure growth of concerning sixteen.1 percent. The advantages of GST on hotels are removal of duality of taxes, get a transparent image of the tax you’re paying, improved monetary management and increased transparency etc. the problems of GST are utter complexness inherent within the GST compliance/implementation method, electricity being associate exempt subject beneath GST, may result in the emergence of a parallel economy.

Authors: Priya Sharma, Ankit Mehta

Abstract: Managerial economics plays a pivotal role in determining effective pricing strategies that maximize profitability and market share. Pricing is a key element of the marketing mix, influenced by demand, cost structures, competition, and macroeconomic factors. This paper explores the application of managerial economic principles in pricing decisions, focusing on demand analysis, cost-volume-profit relationships, market structures, and strategic price optimization. Through literature review, case studies, and empirical data, the study highlights how managerial economics supports decision-making in setting prices for goods and services in competitive environments. The findings reveal that integrating economic analysis into pricing strategies enables firms to enhance revenue, sustain competitive advantage, and respond effectively to market dynamics. Recommendations for optimizing pricing strategies and overcoming market challenges are also discussed.

Keywords: Managerial economics, pricing strategies, demand analysis, cost-volume-profit, market structures, price optimization, strategic management.

Authors: Ananya Rao, Vikram Desai

Abstract: Knowledge management (KM) has emerged as a critical tool for achieving sustainable competitive advantage in modern organizations. By effectively capturing, sharing, and utilizing organizational knowledge, firms can enhance decision-making, innovation, operational efficiency, and customer satisfaction. This paper explores the role of knowledge management as a strategic asset, emphasizing its impact on sustainable competitive advantage. Through literature review, case studies, and empirical analysis, the study examines the methods and frameworks used in knowledge management, including knowledge creation, storage, transfer, and application. Findings indicate that organizations leveraging KM practices outperform competitors in innovation, responsiveness, and long-term growth. The paper also discusses challenges in implementing KM and proposes strategies for integrating knowledge management into organizational strategy.

Keywords: Knowledge management, sustainable competitive advantage, knowledge creation, knowledge transfer, organizational learning, innovation, strategic management.

Authors: Ritika Verma, Karan Joshi

Authors: Supply chain disruptions have emerged as a significant challenge for global trade, affecting production, distribution, and economic stability worldwide. These disruptions can result from natural disasters, geopolitical tensions, pandemics, and logistical failures, leading to delays, increased costs, and market volatility. This paper examines the economic impacts of supply chain disruptions on global trade, focusing on trade volumes, cost structures, and economic growth. The study employs both qualitative and quantitative analyses, drawing insights from case studies, trade data, and empirical research. The findings indicate that disruptions in supply chains not only increase operational and transaction costs but also destabilize international markets and reduce trade efficiency. The paper also explores mitigation strategies, including diversification, digitalization, and resilient supply chain design, which can enhance trade sustainability and economic resilience. The research provides valuable insights for policymakers, multinational corporations, and supply chain managers to navigate the challenges of global trade disruptions effectively.

Keywords: Supply chain disruptions, global trade, economic impact, trade volumes, cost structures, resilience, international markets.

Authors: Rohit Kapoor, Sneha Menon

Abstract: Mergers and acquisitions (M&A) have become prominent strategic tools for corporate growth and market consolidation in the 21st century. This paper explores the economic dimensions of M&A, analyzing motivations, financial outcomes, market effects, and strategic considerations. Through a comprehensive review of literature, empirical data, and case studies, the study examines the impact of M&A on shareholder value, market efficiency, and economic performance. Key economic theories such as synergy realization, market power, and transaction cost economics are applied to understand the financial implications of mergers and acquisitions. The findings suggest that well-executed M&A activities can lead to enhanced efficiency, economies of scale, and sustainable competitive advantage. Challenges, risks, and regulatory considerations are also addressed, providing a holistic perspective on the economic analysis of M&A in the contemporary business environment.

Keywords: Mergers, acquisitions, economic analysis, synergy, shareholder value, transaction cost, market efficiency, corporate strategy.

Authors: Ananya Sharma, Vikram Joshi

Abstract: Corporate Social Responsibility (CSR) has emerged as a critical component of contemporary business strategy, influencing organizational performance, economic outcomes, and societal welfare. This paper examines the economic implications of CSR, highlighting its effects on profitability, cost management, market competitiveness, and stakeholder relations. Drawing on literature review, empirical studies, and case analyses, the study illustrates how CSR initiatives contribute to enhanced brand reputation, employee productivity, and long-term financial performance. The analysis indicates that firms integrating CSR into core business operations achieve sustainable economic benefits while promoting social and environmental responsibility. The paper also discusses challenges and best practices for implementing effective CSR strategies that balance economic and societal goals.

Keywords: Corporate Social Responsibility, business economics, profitability, sustainability, stakeholder engagement, economic impact, strategic management.

Authors: Ananya Singh, Arjun Mehta

Abstract: Innovation management is a critical strategic tool that enables organizations to maintain and enhance competitive advantage in a dynamic business environment. The effective management of innovation encompasses the processes, tools, and strategies used to generate, develop, and implement new ideas, products, and services. This paper explores the role of innovation management in driving organizational competitiveness, focusing on organizational culture, knowledge management, research and development (R&D), and strategic alignment. Using a combination of literature review, case studies, and empirical analysis, the study highlights the relationship between innovation management practices and organizational performance. The findings indicate that companies with structured innovation processes achieve higher market share, operational efficiency, and customer satisfaction. The study also discusses challenges in implementing innovation strategies and proposes recommendations to foster a sustainable innovative environment.

Keywords: Innovation management, competitive advantage, R&D, organizational culture, knowledge management, strategic alignment, business performance.

Authors: Priyanka S

Abstract: The objective of the study was to identify the non-value added activities present in the organization and to increase the productivity. The processes involved were studied in detail and a current state Value Stream Mapping map was obtained. Current state map is prepared, analysed and suggested to improve the operational process. Accordingly the future state map is drawn. The study reveals that there will be an improvement in the productivity by implementing the proposed changes in the future state map.

Keywords: Current State Map, Future State Map, Value Stream Mapping, productivity

Authors: Priyanka S. Patil

Abstract: The research paper is about the comparative study on derivative and equity market. The major study of the research paper is to compare trading in derivative with equity cash segment. The methodology of the study here is to analyze the scrips in Equity & Derivative market and analyze the performance based on its return, risk reward ratio and other factors.

The aim of the research paper is to analyze the investment opportunities available for the investors & study the returns & risk involved in various investment opportunities. The basic rule of investment is high risk, high return, but this is applicable only when one invests for a long term purpose in Equity market. While in derivative there is a high risk, high return in the short term, because derivative contract is for short time period of 1, 2 and 3 months only. So, this research paper aims in understanding which avenue is more beneficial for investors to trade in, either equity or derivate market considering the risk reward ratio and the returns earned.

Keywords: Equity, Derivative, Investment, Risk, Return

Authors: Nikil Adithya G¹, A .Latha²

Abstract: This research project deals with An Empirical study on Service quality gap in EBO’s of Wildcraft India Pvt. Ltd. Understanding the buyers is the primary step in ensuring customer satisfaction, which then ensures customer retention and business profitability. Wildcraft India private limited is an outdoor gear manufacturing company, who supply backpacks, accessories, apparels to corporates and Institutions. This study tries to understand the gap with existing EBO’s and start new by setting standard avoiding customer dissatisfaction.

Keywords:Service Quality, Customer Expectation, Customer Perception, Organized Retail

Authors: Manesa S¹, Dr. P. Mohanamani²

Abstract: This research project deals with the study on Inventory Management of Super Sales India Ltd. Inventory management is an essential part of a manufacturing organization. An inventory refers to the stock file of the products a firm is offering for sale and components that makeup the product. In other words, inventory is composed of assets that will be showed in the future in the normal course of business operations. As in case for Super sales India limited it is essential to manage inventory because of it being a manufacturing organization in which the management of inventory is essential for the day to day activities to be properly managed and taken care. In this study we apply few inventory management techniques such as EOQ and ABC analysis for the study of inventory management at Super sales India ltd.

Keywords: Inventory management, Manufacturing organization, stock, products

Authors: Neha Kapoor, Aditya Singh

Abstract: Human capital development is a pivotal driver of business productivity, particularly in emerging markets where economic growth is closely tied to workforce capabilities. This paper explores the role of human capital in enhancing organizational performance, emphasizing skills development, education, training, and employee engagement. Through a combination of literature review, empirical evidence, and case studies, the research investigates the correlation between human capital initiatives and productivity outcomes in emerging economies. Findings reveal that investment in human capital leads to increased innovation, operational efficiency, and competitive advantage, while also addressing challenges such as skill gaps, resource limitations, and labor market disparities. The study provides actionable insights for policymakers, business leaders, and educational institutions to design effective strategies that leverage human capital for sustainable economic growth.

Keywords: Human capital development, business productivity, emerging markets, skills enhancement, workforce engagement, organizational performance, economic growth.

Authors:-Pavithraa M

Abstract:-The Working capital management is an important aspect in the financial decisions of any firm, as it is an indicator for efficient management of current assets and liabilities .This paper is an empirical analysis about the relation between the components of the working capital and the profitability and liquidity positions of the textile companies in India. Five textile companies were chosen and analyzed for a period of 5 years from 2013 to 2017 with the secondary data from annual reports of the firms chosen. The tests employed were used to examine the trends in the variables considered through graphs .Correlation and regression was also employed to determine the strength of the relationship between the net working capital and its components with the profitability of the firms. As a result, the correlation between the net working capital and profitability was indirectly related to the correlation of net working capital and liquidity .Similarly regression was done using pooled OLS Regression method with the return on assets as the dependent variable with the cash conversion cycle and its components using 5 models. The profitability is not directly related with the working capital of the firms on the whole while the liquidity position was directly related. The trends in the working capital were also varying over the period of years with negative trend in two firms which is an indicator of poor management of current assets incurring losses if remains unchecked .

Keywords: - Working capital management, financial decisions, profitability and liquidity positions

Authors: Prof. Dr. Hasan Islam

Abstract: There are so many monetary signs that show the electricity or weakness of financial condition of a country like Bangladesh and Gross home products (GDP) is certainly one of them, even as the turnover of capital marketplace can make contributions plenty closer to the GDP. The objective of the look at is to expose the contribution of capital marketplace, especially of share marketplace to the economic system of Bangladesh, even as the hypothesis concerning the unsound capital marketplace takes vicinity. alas, the said marketplace could not play the right function as it changed into expected in evaluation with the neighboring, local and a few different nations that the observe unearths. It suggests that the government alongside the government worried have to be more energetic in strengthening this marketplace in order that the traders as well as issuers should come forward to contain themselves with complete self assurance.

Keywords: - Capital market, buyers & Issuers, proportion marketplace, Turnover, Gross home Product

Author:Guruprakash D

Abstract:-Performance Analysis of the Mutual funds is required as it gives the ideas about the funds, their risk and return factors .this paper is about the selected funds of Sundaram Mutual Funds. The objective is to determine the best performing fund using the risk analysing tools like Sharpe ratio, Treynor Ratio, Month on Month performance , Beta and Alpha .the funds are also forecasted using Simple Moving average . The fund chosen are Growth plan and includes equity, debt and hybrid funds from the year 2014 to 2017. The best and the worst performance of each fund are taken into account along with other top holding funds of the same category, with its cumulative performance. According to the risk appetite of each customer, the funds are best suited. On analysing the Sundaram Mutual Funds it is found that the Sundaram Large and Midcap funds is a suitable choice for equity investments, Sundaram Low Duration Fund for debt investments and Sundaram Equity oriented fund for the Hybrid investments

Keywords: - Mutual funds, Investment tool, BNP Paribas Asset Management, (BNPPAM)

Author: Sudhindra Kumar

Abstract: The Indian e-commerce market was worth 75,000 crore, in 2013, according to a joint report by KPMG, Internet and Mobile Association of India. India has the potential to double its economic contribution via Internet, from 1.6 percent GDP at present to 2.8 and 3.3 percent by 2015 [MCkensy’2012]. Indian E-commerce is most likely to generate employment for 1.45 million people in couple of years. Emergence of the new government and its innovative policies are developing hope to bring FDI in e-commerce for local market players. Marking the biggest consolidation in the e-commerce space in India, this report puts light on India’s own Amazon; Flipkart and fashion e-tailer Myntra which jointly exposes their vision to capture more than 50% e-market share by strategic alliance. As Flipkart’s annualized sales crossed over 6,100 crore a year ahead of target. It had estimated to reach the billion dollar mark for gross merchandise value by 2015; on the other hand Myntra’s revenue was about 1,000 crore in the previous financial year. It aims to double its revenue in this financial year as it expands its seller base and adds products following China’s biggest eretail model Alibaba.com. Myntra has about 100+ sellers on board and plans to increase this number to 1,000 by fiscal end. The strategy of Flipkart is to invest around 600 crore in its fashion business in coming years to combat with global rivals like Amazon and eBay Inc. Furthermore it reveals the philosophy behind this giant acquisition and how this will contribute to the progression of Indian economy which will lead it to become a global player in E-commerce.

Keywords: Merger & Acquisition, KPMG, E-Commerce

Authors: Priya Nair, Aditya Singh

Abstract: Entrepreneurship serves as a catalyst for economic growth and development by promoting innovation, job creation, and wealth generation. This paper examines the multifaceted role of entrepreneurship in driving economic performance, addressing its impact on productivity, technological advancement, and market competitiveness. Utilizing a comprehensive review of literature, statistical data, and case studies, the study highlights how entrepreneurial activities influence both microeconomic and macroeconomic indicators. Findings suggest that fostering entrepreneurship leads to increased economic resilience, diversification of industries, and enhanced societal welfare. The paper also identifies challenges such as access to finance, regulatory barriers, and skill shortages, and proposes strategies for promoting entrepreneurial ecosystems in emerging and developed economies.

Keywords: Entrepreneurship, economic growth, innovation, job creation, development, entrepreneurial ecosystems, competitiveness, wealth generation.

Authors: Dr. Arjun Mehta, Ms. Priya Kapoor

Abstract: Behavioral economics has emerged as a critical interdisciplinary approach combining psychology and economics to understand human decision-making patterns. Traditional economic theories assume rational behavior; however, modern business environments reveal persistent deviations influenced by cognitive biases, heuristics, and social preferences. This paper explores the role of behavioral economics in shaping modern business strategies, consumer behavior analysis, marketing, pricing decisions, and organizational management. Through theoretical analysis and practical case studies, it demonstrates how behavioral insights enhance business decision-making, improve customer engagement, and create competitive advantages. The study further highlights the integration of nudging techniques and behavioral interventions in managerial practices. Finally, the research underscores the future scope of behavioral economics in digital and global business contexts.

Keywords: Behavioral Economics, Decision-Making, Cognitive Biases, Consumer Behavior, Nudging, Business Strategy, Organizational Management

Authors: Ritika Sharma, Arjun Verma

Absract: Leadership plays a critical role in shaping organizational economics by influencing productivity, resource allocation, and strategic decision-making. Different leadership styles, such as transformational, transactional, and laissez-faire, impact economic outcomes within firms by affecting employee performance, motivation, and innovation. This paper explores the relationship between leadership styles and organizational economics, emphasizing how leadership decisions influence operational efficiency, cost management, and profitability. Using a combination of literature review, case studies, and empirical evidence, the study analyzes the economic implications of various leadership approaches. The findings suggest that effective leadership not only enhances economic performance but also fosters sustainable growth and competitive advantage. Recommendations for aligning leadership styles with organizational economic objectives are provided.

Keywords: Leadership styles, organizational economics, transformational leadership, transactional leadership, economic performance, productivity, strategic management.

Authors: Dr. Neha Verma, Mr. Arvind Kumar

Abstract: Digital transformation is revolutionizing the operational and economic dynamics of Small and Medium Enterprises (SMEs) by integrating advanced technologies, data analytics, and automation into business processes. SMEs face unique challenges including limited resources, technological adoption barriers, and competitive pressures, which necessitate strategic digital initiatives. This paper explores the economic implications of digital transformation in SMEs, examining cost optimization, revenue generation, productivity enhancement, and market expansion. Through theoretical insights and case studies, the paper highlights the impact of digital technologies on business performance, investment strategies, and competitive advantage. Furthermore, it emphasizes the role of government policies, financial incentives, and organizational readiness in facilitating successful digital adoption. The study provides a comprehensive analysis of digital transformation as a critical driver of sustainable growth in SMEs.

Keywords: Digital Transformation, SMEs, Economic Impact, Technology Adoption, Productivity, Market Expansion, Investment Strategies

Authors: Dr. Rohan Sharma, Ms. Ananya Roy

Abstract: Global business expansion has become a vital growth strategy in the contemporary economic landscape. Organizations aiming to operate internationally face complex challenges including cultural differences, regulatory environments, and competitive pressures. Strategic management provides a structured approach to navigate these complexities by aligning organizational resources, capabilities, and market opportunities. This paper examines key strategic management approaches such as market entry strategies, competitive positioning, global supply chain integration, and cross-cultural leadership in the context of global expansion. Through theoretical frameworks and practical case studies, the paper highlights the role of strategic planning, risk assessment, and innovation in achieving sustainable competitive advantage in international markets. The study underscores the importance of dynamic capabilities and adaptive strategies in sustaining global growth.

Keywords: Strategic Management, Global Expansion, Market Entry, Competitive Advantage, Cross-Cultural Leadership, International Strategy, Risk Management

Authors: Ritika Verma, Arjun Mehta

Abstract: Strategic Human Resource Management (SHRM) in Multinational Corporations (MNCs) has become a vital tool for aligning human capital with global business objectives. This paper examines the integration of SHRM practices in MNCs, exploring their impact on organizational performance, employee engagement, and cross-cultural effectiveness. By reviewing literature, case studies, and empirical evidence, the study highlights the strategic role of human resource policies in achieving competitive advantage and sustaining global operations. Findings reveal that effective SHRM practices improve workforce productivity, enhance cultural integration, and facilitate knowledge transfer across international subsidiaries. The paper also discusses challenges such as cultural diversity, regulatory compliance, and global talent management, and provides recommendations for enhancing HR strategies in multinational contexts.

Keywords: Strategic Human Resource Management, multinational corporations, global workforce, cross-cultural management, talent management, organizational performance, competitive advantage.

Author:Sudhindra Kumar

Abstract: Organizational commitment is also a result of job satisfaction. The positive indicators of commitment are productivity and health. The more satisfied employees are with their job, the more they will produce and the healthier they will be. However studies have shown that in some cases, high production itself causes high job satisfaction. The negative indicators of organizational commitment include absenteeism, sabotage and violence. These factors, obviously, indicate low commitment towards the organization and low job satisfaction. The present study aims to explore the impact of socio-economic profile on job satisfaction. The socio-economic profile variables are independent variables and job satisfaction is dependent variable. There is a little research on the socio-economic variables impact on job satisfaction particularly in Indian environment. The study is also attempted to identify the job expectations fulfillment and the determination of association between overall and specific job satisfaction. The data were collected from 360 employees of Bhakra Beas Management Board with the help of demographic information questionnaire (D1Q) and job satisfaction index scale (JSI) .The scale was tested by content, construct, and test-retest and also found acceptably reliable scale through the crohbach’s alpha (a) test. To find out the significance difference between means of socio-economic groups on job satisfaction score, null hypothesis were formulated and for the verification of the null hypothesis, the‘t’ and ‘f’ test were used. The result of the study suggested the fact that the organization fulfills the general expectations of employees in all formats. As far as the means significance is concerned, majority of variables found differed. The implications emanating from the findings of the study have also been discussed.

Keywords: Job satisfaction, Organizational commitment, Socio Economic Outlines