The Journal of Marketing and Sales Management is a peer reviewed journal presenting latest and outstanding papers covering the broad areas of Marketing and Sales Management.
The objective of this journal is to bring together and share sales and marketing interests from different disciplines around the world.
Focus and Scope cover (but not limited to):
Economic Analysis
Marketing Management
Sales Mgmt, Communication
Financial Management
Product & Brand Management
Consumer Behaviour
Distribution & Logistics
Knowledge Management
Advertising & Sales Promotion
Industrial Marketing
Management in Action - Social, Economic & Ethical Issues
Customer Relationship
We invite authors to suggest and submit papers on all aspects of Sales and Marketing Management. This journal’s focus and scope is not limited to the topics mentioned above.
Vol 9, No 1 (2025): Volume 9, Issue 1, January-June, 2025
Table of Contents
Articles
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Dr. Sneha Roy, Anjali Nair, Rahul Sharma
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Riya Deshmukh
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Aakash Mehra, Kavya Suresh, Dr. Rohan Jaiswal
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Vikram Deshmukh, Rahul Dutta, Anjali Roy
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Nisha Thakur
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