Journal of Marketing and Sales Management ISSN: 2457-0095 (Online)

The Journal of Marketing and Sales Management is a peer reviewed journal presenting latest and outstanding papers covering the broad areas of Marketing and Sales Management.

The objective of this journal is to bring together and share sales and marketing interests from different disciplines around the world.

Focus and Scope cover (but not limited to):

  • Economic Analysis

  • Marketing Management

  • Sales Mgmt, Communication

  • Financial Management

  • Product & Brand Management

  • Consumer Behaviour

  • Distribution & Logistics

  • Knowledge Management

  • Advertising & Sales Promotion

  • Industrial Marketing

  • Management in Action - Social, Economic & Ethical Issues

  • Customer Relationship


    We invite authors to suggest and submit papers on all aspects of Sales and Marketing Management. This journal’s focus and scope is not limited to the topics mentioned above.

Vol 9, No 2 (2025): July-December (Full issue published on 30-12-2025)

Table of Contents

Articles

Dr. Ritu Sharma, Ankit Verma
Prof. Sandeep Deshmukh, Deepika Gupta, Kamakshee Pal, Mayank Srivastava
Dr. Ananya Bhattacharya, Prof. Rohan Deshmukh
Suyash Mehta, Anamika Jha, Karan Malhotra, Deepika Gusain
Dr. Rakesh Mehta, Anjali Verma