Vol 9, No 1 (2024)

Enhancing Product Design through User-Centered Methodologies: A Comprehensive Review and Case Study Analysis

Authors: Payal Agnihotri, Neetu Jain

Abstract: User-centered product design has become paramount in modern product development processes, emphasizing the importance of understanding user needs, preferences, and behaviors. This paper provides a comprehensive review of methodologies and principals involved in user-centered product design. It explores various techniques such as user research, persona development, prototyping, and iterative design processes. Additionally, it presents a case study analysis demonstrating the practical application of these methodologies in real-world product development scenarios. Through this analysis, the paper aims to highlight the significance of adopting user-centered approaches to create products that better align with user expectations and enhance overall user experience.

Keywords: User-centered design, Product design, User research, Persona development, Prototyping, Iterative design, User experience.

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