Author : Neelam Yadav
Abstract : Artificial Intelligence (AI) has become an integral part of modern business management, reshaping how companies make strategic decisions, manage resources, and interact with customers. This paper explores the transformative role AI plays in strategic business management, with a focus on AI-driven innovations such as predictive analytics, machine learning, automation, and intelligent decision support systems. By analyzing various case studies and industry examples, the paper demonstrates how AI is driving efficiency, innovation, and competitive advantage. The paper also discusses the challenges and ethical considerations that businesses face while integrating AI into their strategies.
Keywords : Artificial Intelligence, Strategic Business Management, Machine Learning, Predictive Analytics, Automation, Decision Support Systems, Competitive Advantage, Business Innovation
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